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Distill: Analysis of the surveys

My surveys were sent out four days ago. I already have received quite a few answers that will help me further in my research. The next step: analysing the surveys.



Below you can find two pdf's with the answers of both the surveys of the students and waiters (dutch only)

Rewarding waiter in student bars (by stu
.
Download • 99KB
Receiving rewards (by waiters)
.pdf
Download PDF • 126KB




With the tool Miro, I performed a thematic analyses on the qualitative data that I received from both the students and employees. First, I listed all the things they said per question. I looked at similar items within each question and sorted them into groups. Afterwards I named each of the groups with a label that best describes that group.


Survey employees


General information

Most of the participants are 23 years old (33,3%). The majority are women's en work as a student (75,1%). 38,1% says that they sometimes receive tips from student. This is followed by 33,3% who says they very often receive tips from students.


In what other ways have you been rewarded?

I asked them what other ways then tips they had been rewarded by costumers. These are the ways they have listed:

The items most waiters listed belong to the group 'material things'. These are things like receiving a drink from the costumers, receiving an invitation to join their table after work hours,... The second most listed items belong to the categorie verbal communication. Such as a personal thank you, receiving a compliment or having a conversation.






Do you prefer to get a tip?

  • 25% of the participants don't prefer tips

  • 75% of the participant prefer tips

Why do you prefer tips? (75% of the participants)

I think it was important to know why these 75% of the participants prefer receiving tips. This is the analyse of the answers i received:

It's clear that the reason why they prefer tips is the financial freedom they have with it. They can choose what they do with the money and they can spend it to anything.

"In that way I can drink something after work" (P3, survey employees)

"Easy to spend on something random" (P10, survey employees)

"You then choose what to do with it" (P13, survey employees)


Which reward do you prefer besides tips? (75% of the participants)

I asked them to list rewards that makes them happy besides receiving tips.


The categorie who has the most listed items is 'verbal communication'. So most of them appreciate receiving a 'thank you' or a compliment.


"A compliment is always nice to receive" (P20, survey employees)


"Appreciation in words" (P17, survey employees)





Which reward do you get the most satisfaction from? (25% of the participants)

I asked this question to the ones who didn't prefer tips. I was curious what they like the most. Since this is a small group, I don't have that many answers.


What I notice here is that no one talks about material things (Free drinks, food,...) or recognition (review,..). All the answers are related to communication (verbal and non-verbal).










Conclusion

75% of the participant prefer tips because of the financial freedom they have. They choose communication (verbal and non-verbal) in the second place.


25% of the participants don't prefer tips, but choose communication (verbal and non-verbal) in the first place.


The other 10% don't speak of a 'thank you'. They just prefer tips or free drinks/food.



Survey students

General information

Most of the participants are 20 years old (48,8%). The majority goes 1 to 2 times a week to a bar (66,7%) and they do this together with 2 to 4 other persons (61,9%).


To the question how often did it happen that you gave a tip at a pub, the majority (54,8%) says they never give tips. This is followed by 33,3% who says they sometimes gives tips. 9,5% often gives tips and the other participants always gives tips.



What is the reason that you never tip in pubs? (54,8% of the participants)

It's clear that the most common reason for not giving a tip is the financial status of the students and the culture. They don't have a lot of money, they don't want to spend their money to giving tips and giving tips is just not in our culture. In Belgium, the waiters already have a high salary.


"Not really the custom in Belgium" (P39, survey students)


"As a student I often don't have a lot of money" (P21, survey students)


What is the most common reason for you to tip a waiter? (45,2% of the participants)

The most common reasons why they tip is the behaviour of the waiter and the change that the students receive after paying the bill. Most of the people who give tips do this because the waiter is friendly. The second most populair reason is the change they receive that they don't want in their pocket. They give it back to the waiter or say, in advance, that they can keep the change.


"Because that person works hard when it is very busy and still picks up our orders quickly" (P18, survey students)


"good smooth service, pleasant staff" (P25, survey students)


"If there is a little change I sometimes say you can keep it" (P24, survey students)


In what other ways did you reward the person you served at the café?

Out of the answers of this question I could make seven groups. The group with the most items is 'verbal communication'. It's clear that the most used way to reward a waiter, among students, is to thanks them.


"I always say thank you kindly" (P39, survey students)


"By being kind" (P23, survey students)





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